Maximize your online visibility locally and internationally

Traffic without borders

International SEO is the process of optimizing your website for it to grow its rankings and organic traffic in different countries and languages.

Expanding to a foreign market is not a straightforward process, as each market is different and required a customized approach in order to reach the local audience.

As MarketingLenses, we develop SEO strategies to help companies establish and expand their presence internationally, taking the characteristics of each market into account.

We offer SEO in all European markets
SEO in Austria SEO in Belgium SEO in Bulgaria SEO in Croatia SEO in Czech Republic SEO in Denmark SEO in Estonia SEO in Finland SEO in France SEO in Germany SEO in Greece SEO in Hungary SEO in Ireland SEO in Latvia SEO in Lithuania SEO in Norway SEO in Poland SEO in Portugal SEO in Romania SEO in Russia SEO in Slovenia SEO in Slovakia SEO in Spain SEO in Sweden SEO in Switzerland SEO in the Netherlands SEO in the United Kingdom SEO in Italy
International SEO Services

MarketingLenses is a full-service SEO Agency. Our services are performed by native speakers and are available in all European markets.

MarketingLenses proposes a full Technical, On-Page, and Off-Page SEO audit of your website. Our audits establish a status quo, diagnose issues, identify opportunities, and deliver actionable recommendations to obtain a healthy, functional, and optimal performing website.

In-Depth Analysis

A total of 250+ points will be inspected manually to leave no aspect unexplored.

Strategic Measures

Comprehensive checklist and roadmap aligned to your business goals.


Descriptive definition of each point’s importance and explanation of outcomes.


MarketingLenses can assist with the implementation of the recommendations.

Top Tools

Usage of industry-proven tools to obtain accurate measurements and insights.

Achieve a fast and high-performing website for excellent user experience with in-depth Technical SEO.

Our Technical SEO audit is composed of three different sections: Crawlability, Indexability, and Performance.

Realize valuable, engaging, and optimized content for both users and search engines with structured On-Page SEO.

Our On-Page SEO audit is composed of three different sections: On-Page Optimization, Content Optimization, and Structure & UX.

Our Off-Page SEO audit aims to define the actual state of your backlink profile. The in-depth analysis of your inbound and outbound links together with the competitive analysis allows tailoring an Off-Page SEO strategy for your domain.

Our Off-Page SEO audit is composed of four different sections: Backlink Profile, Competitor Comparison, Backlink Audit, Outbound Links.

Keyword Research is the process of finding all of the possible search engine queries (terms, phrases, questions, and answers) which are relevant to your customers, and is essential in order to achieve your business goals (brand awareness, product discovery, conversions).

The keyword research is composed of three different phases: Keyword Analysis, Keyword Discovery, and Keyword Grouping.

Keyword Analysis

The current status of your existing keywords and rankings is evaluated in order to define a status quo and explore the potential.

Keyword Discovery

Existing-, competitor-, seed, and related niche keywords are analyzed in order to discover opportunities.

Keyword Grouping

All relevant keywords identified are filtered, grouped, and prioritized according to your customers’ needs and business objectives.

The keyword research allows us to build up an effective keyword strategy and content plan to achieve higher rankings by driving relevant organic traffic to your website.

MarketingLenses can assist you with the creation of qualitative content which answers and satisfies searchers’ intent.

Optimized content will enhance user engagement and strengthen your visibility for the search terms relevant to your pages’ covered topics.


Optimizing your websites’ structure to ensure a solid foundation to enhance online visibility.


Targeting the right search intent to raise your keywords ranking and drive qualified traffic.


Combining excellent content with SEO techniques to maximize your ranking positions.

Our structured and sustainable Digital PR & Link Building strategy will help you to acquire qualitative backlinks from relevant and authoritative domains to increase your online presence and rankings.


Connecting your brand and promoting your content with the right media and online influencers.


Building valuable partnerships in order to earn backlinks from highly relevant and authoritative websites.


Developing a natural and persistent link profile to maximize your ranking positions and traffic.

Our Workflow

Website Audit & Keyword Research

Conducting a full SEO audit of your website on all 250+ different important factors to establish a status-quo and discover opportunities.

Performing a keyword analysis and research in order to identify all queries and topics relevant for your website.

Roadmap & Strategy

The audit will result in a detailed account of your website. This includes a comprehensive roadmap with actionable measures to optimize your website.

We combine your company goals with our result-oriented SEO methods to develop a tailored strategy.

Technical & Structural Optimization

Implementing needed Technical SEO measures to achieve optimized pages for both users and search engines.

Content Creation & Optimization

Developing qualitative content that answers users’ intent and drives organic leads.

High-Quality Link Building

Earning high-quality and relevant backlinks to maximize your ranking positions and organic traffic.

Monitoring & Reporting

Continuous monitoring to ensure maximum results, resulting in a weekly report including information about the actions performed and an overview of the overall development.

Our Tools

MarketingLenses uses a variety of SEO tools to assess the status and performance of websites.


Our experience in and focus on multilingual SEO, makes us the ideal partner for you to reach a global audience and maximize your online presence.

Stan Lenzen MarketingLenses

Stan Lenzen

Founder & International SEO Consultant

Started MarketingLenses driven by the need to deliver an excellent and transparent SEO service to companies.

Éléonore Frère MarketingLenses

Éléonore Frère

Partner & International SEO Consultant

Passionate international SEO consultant with extensive experience in multicultural environments.


MarketingLenses is a regular contributor to the SEO industry.

Our Clients

MarketingLenses helps and is trusted by well-known brands and companies.

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What our clients say about us.


We are here to help you grow.

Connect with MarketingLenses for personalized audits, partnerships inquiries, and everything in between.

We’re looking forward to hearing from you!

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